Milly Aburrow fabricates a transformative, encapsulating space, cluttered with materialistic objects and representations of food substances scrutinising the superfluous associations within our everyday sustenance. Within the essay ‘Toward a Psychosociology of Contemporary Food Consumption’ by Roland Barthes he states: ‘When he buys an item of food, consumes it, or serves it, modern man does not manipulate a simple object in a purely transitive fashion; this item of food sums up and transmits a situation; it constitutes an information; it signifies.’
Aburrow’s work is a current investigation in whether food needs to be a vessel of communication which transcends into other contexts of visuals and linguistics. ‘Come on Gal, Shop with Me’ is an extension of an ironic brand that the artist has contrived where commercialism ceases to exist, conceptualism being at the forefront of her work. Exploring gender, sexuality and stereotypes associated with food, embedded within our society, which has occurred throughout history and still occurs today - the naive, tacky and flamboyant disposition of her sculptures proposes connotations of irony with these notions, challenging the overarching patriarchy of Western society and breaking down outdated stereotypes.
